Internet Marketing Versus Traditional Advertising

Old-fashioned advertising isn't going anywhere any time soon, but is definitely felt the impact of the new kid on the block, namely internet marketing. the big problem for marketing firms is how new the internet is. Sure, it has been around for over a decade now, but it is still maturing, and people who use the internet still haven't settled into a reliable pattern that traditional advertisers can readily react to.

This is good news for all of the people trying to make their living online. How so? Well, it means that a regular guy or gal can compete with well-established companies. On the internet playing field, the winner is the one who can connect with their site's visitors the best. But it goes even deeper than that.

The really big companies tend to move more slowly. That's not normally a problem, but the online world moves far too quickly for them to always respond in the best way. A big company has an entrenched corporate culture that it has to convince. The regular person does not.

A single person running an online business can make changes as they see fit, whenever the urge strikes them. Those who really understand internet marketing are constantly making changes then tracking the results. If the changes have a positive impact, then they incorporate them, and then try something else that's new.

But none of this means that regular advertising is a bad thing. In fact, all of the basic principles used in internet marketing were developed by traditional advertisers. However, the medium has a major effect on how the message is perceived by a target audience.

The internet still has a certain wild feel about it. It is still trying to find its feet, so to speak. But at the same time, it is in a constant state of change. Slow moving companies are getting left behind. Even companies that seem to move quickly in the brick and mortar world can be slow to respond to changes happening online. Again, the sole proprietors who can make instant decisions and take a "see what happens" attitude are the ones who are poised to do the best.

It is a two way street, however, as the big companies are paying attention to what the "little guy" is doing. Granted, they don't always get it right, but they do notice, and respond in a way they think is best. But, because they have such a large budget, they can absorb the occasional costly mistake. The average person can't afford to lose a lot of money, so this gives them an added incentive to do things the right way.

Never before has the playing field been so even. Internet marketing is a great equalizer, and puts the potential for profits in the reach of anybody willing to learn how to do it right. It's hard to say what the future holds in store, but right now is a great time to get into internet marketing.

More Articles

Online Marketing Articles

Examining The Online Internet Business Opportunity

Getting Incoming Links To Your Website

How To Discover A Free Web Site Traffic Counter

Is Getting Paid For Taking Surveys For Real

Global Internet Marketing Is It Different Than Internet Marketing

Internet Marketing Products Dont Be A Professional Buyer

Internet Marketing Tip There Is No Secret

How An Internet Marketing Site Can Help Your Business

Little Known Ways To Make Qucik Money Online

Website Templates For Free Yes There Is Something For Free

More Articles

Website Templates For Free Yes There Is Something For Free

... website templates for free. Few people have, or want to learn, the technical expertise necessary to put a full html web page together. It can be very time consuming to learn the skills and then to actually apply them. There are many html editors available ... 

Business Making Money Online 4 Valid Points

... sign someone up they will join your organization and you will get a commission on every thing that they sell as well as everything you sell. 2. Make sure you don't get sucked in to the hype that is online. It is totally possible to make mind numbing income ... 

Internet Marketing Links The Good The Bad And The Ugly

... and there are several ways you can get these internet marketing links. 1. Request links. This is one of the most straight forward ways to get a link but it can also be one of the most difficult. Essentially, you have to contact other website owners requesting ... 

Technology And Your Online Marketing Strategy

... rights...but what difference do they make if they're not helping your business? Anybody who sells a product or service will want to consider any number of technology-related enhancements to their current marketing strategy. Before you start looking at ... 

Internet Marketing Report

... report could focus on the mental attitude you need to be a successful online marketer. While your next product would focus on the actual tasks that you need to perform in order to be successful. You can also give away your report in exchange for your reader's ... 

Learn extreme traffic strategies that will generate a stampede of visitors! Discover the key to automation and utilizing software on your website! Discover an ocean of marketing tips and secrets that can help your website succeed!

FREE Mini Course: "7 Steps to Making Money On-line"	FREE Membership to our members only area

You will also get access to an ocean of marketing
ebooks and tutorials that you can see below

The Simple And Easy Guide To Starting Your Very Own Online Business ASAP…That Runs On Auto-Pilot And Earns You A Constant Monthly Residual Income

Here's How You Can Quickly & Easily Start Your Own Paid Membership Site and Watch Your Income Take Off In Just Weeks!

Here's How You Can Start Making Serious Money Right Away By Creating A Simple Little Ezine That Practically 'Forces' Your Customers To Whip Out Their Wallet and Buy Whatever You're Offering!

Here's An Open Invitation To Reach Inside The Twisted Mind Of A Search Engine Guru and 'Steal' His Secret For Driving Tons Of Free Traffic To Your Site... Assuring That You'll Make Loads Of Easy Money!

Simple And Easy Guide for Newbies To Starting Your Very Own Online Business ASAP…That Runs On Auto-Pilot And Earns You A Constant Monthly Income

If you want to set up an online business, this free mini-course can be your roadmap to success. It'll take you from finding that perfect product to sell to running marketing campaigns that'll bring you solid profits. You aslo get absolutely FREE ,This 5 great eBooks to teach you all you need to start your own internet business. Self Publish at the Speed of Thought $9.97 A Cheap and Easy Guide to Self Publishing eBooks $9.97 Autoresponder Magic $17.00 The Internet Marketers Secret Guide $9.97 Your eBook Daily Marketing Plan $9.97

The Best Free Ebook? The Best Free Ebook includes: 44 Free ebooks - 20,351KB in total 32 different ebook authors 5,000+ affiliate links inside the ebooks you can brand free

First Name:
Email address:

We do NOT abuse email addresses