Finally, whatever you do, do not go for cheap or free domain names, even if the only thing your website does is to promote free ezines. There are many sites that offer free domain names. These are generally long domain names. Besides, a surfer would instantly know whether you have your own domain name or a free one, and this can spell doom. Some investment is always essential for any business. Most people would not trust your website if you have a free domain name.
2.7.3 Web Hosting
There are thousands of web hosting companies that claim to be the best. Choosing a web host for your website requires a lot of research. Your aim should be to select a host that offers you good value for your money – a host that is secure, reliable, and provides a range of tools for managing and maintaining your website.
The Web Hosting industry is incredibly competitive today, and they know that users are becoming increasingly sophisticated, so they have no choice but to provide their clients with better and better service, or else risk losing them to any one of the waiting pack of others.
The best way to proceed, then, is to make a list of what you require. This will most likely include the following: platform, speed, accessibility, reliability, support and service, and of course, price. Before you approach any web hosting company, you need to decide on what kind of services would you require.
Free Hosts – a definite No-No
Most people that only promote newsletters through their websites opt for free web hosting services. This is probably the greatest mistake you would make. Although, your sole purpose is only to promote a free product in the form of newsletters, it is still imperative that you do not pick a free hosting service. Like free domain names, this would give a bad impression to your customers. Besides, free hosts are not reliable. This can cost you dearly later. Free accounts are not for anyone even half serious about doing business on the Web. Not when you can get a perfectly acceptable commercial host for as little as $10 / month.
Cost of Hosting
The cost of Web Hosting ranges anywhere from free to thousands of dollars a month for a dedicated server. However, the vast majority of people fall into the category of needing an account that will run in the ballpark of $10 to $50 per month, depending on the features you need and the options available on the particular package you choose. You could go for a $10 host if you only promote ezines. However, you may want a much more elaborate hosting service if your sell a range of products and newsletters are just a means of advertising these products.
|
Home
Tutorial
Home Page
Contact
