If you click on the RSS button you can subscribe to the feed in various ways: you can either drag the URL of the RSS feed into your news reader, or you can cut and paste the URL into a new feed in your news reader.
Some browsers, including Firefox, Opera and Safari, have functionality that automatically picks up RSS feeds for you. To make absolutely sure, check the details on the homesites of those browsers.
RSS feeds are a great way to get free content streaming onto your pages.
The only downside is that most of the free RSS feeds are news-oriented or entertainment-oriented, so if you run, say, a site that focuses on the latest video games, your audience may not really care that they can get the latest news streaming in there.
As far as the nitty-gritty, each RSS channel can contain up to 15 items and is easily parsed using Perl or other open source software. If you want more details, I suggest you check out Jonathan Eisenzopf's excellent article in the February issue of Web Techniques.
But you don't really have to worry too much over the details, since a simple Google search on “free open source RSS feed scripts” will produce the code you need to create your own RSS channel.
The next step, once you've created and validated your RSS text file, is to register it at the various aggregators, and start watching your traffic really spike. This happens because now any site can grab and display your feed regularly, which will drive traffic straight to your site.
It gets better—if you update your RSS file, all the external sites that subscribe to your feed will be automatically updated. What could be easier, other than watching those nice, fat checks from your Google AdSense ads roll in? Well, if you use RSS feeds, they’ll work together!
Chapter 13: Summing Up
So that you will have them handy as a frame of reference, you’ll want to bookmark the Google Guidelines for their search engine: http://www.google.com/webmasters/guidelines.html/
To get you on your way, here’s a handy list of tips for using AdSense:
Making Money with AdSense -- Tip #1:
Start now!
It’s as easy as falling off a log to generating revenue with Google AdSense. After you're accepted to the program, just add a few lines of html code to your site (Google shows you how once you're accepted) -- and voila!
Within a few minutes, your site will begin displaying AdWords, and so you can start making money. Each day you wait means you don’t make the bucks you could. So start now.
Making Money with AdSense -- Tip #2:
Make content pages for your site -- and put AdWords on them.
Assuming your page is a decent one, the more pages you have displaying AdWords, the more money you'll earn.
If you already have a website, display AdWords on more pages.
And always, always, always focus on making more great content pages. I suggest that you budget time each week for creating pages (and sites) on topics you love. You'll find more on creating AdSense content pages in Tip #8.
And it’s especially good if these content pages are very clearly focused.
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